Warren Saunders går från Sony Mobile Communications till undersökningsbolaget GfK och blir chef för norra Europa.
Det var Ivar Michaelsen som hade rollen tidigare som nu istället får rollen som vice för Market Insights på GfK.
Läs också: Undersökningsbolaget Ipsos i jätteaffär med GfK
Saunders börjar den 24e September.
“With Warren Saunders, GfK has won a senior leadership team member with longstanding management experience and a strong track record in our focus area and key markets. He has successfully driven corporate development in challenging market environments. I am sure that he will significantly contribute to strengthening the competitiveness of GfK in our Northern European markets and support our team in bringing our company back on a sustainable growth path,” kommenterar GfK.